Commentary |
Could tackle football become a thing of the past? Flag football gaining popularity


by Josh Woods
Professor of Sociology, West Virginia University




One hundred years into the future, what if millions of people gathered every February, not to watch the Super Bowl, but to instead watch the annual world flag football championship?

Once a casual activity played at family reunions, the competitive sport of flag football is “soaring,” “exploding” and “skyrocketing in popularity nationwide,” according to mainstream news outlets.

The number of kids playing flag football has risen dramatically over the past nine years.
Photo: Joshua Choate/Pixabay

There’s some data behind the breathless headlines: According to the NFL’s official flag football program, since 2015 the number of kids ages 6 to 12 who play flag football has risen by 38%, to more than 1.5 million.

In my recent book, “Emerging Sports as Social Movements,” I explore nontraditional sports like flag football and disc golf. One of my key findings is that splashy headlines about trendy sports rarely capture a sport’s true reach and staying power.

For every sport like pickleball that gains widespread, sustained popularity, there are several – adventure racing, paintball and wakeboarding – that remain firmly ensconced in their niche.

In the case of flag football, there are a handful of recent trends that truly do point to a promising future. But there are also some red flags that could end up hampering its growth.

A fun, fast, safer alternative

Though its rules are similar to tackle football, flag football is currently gaining attention for what makes it different.

It’s considered a no-contact sport. A “tackle” involves snatching one of two flags that hang from the hips of the ball carrier. While players face injury risks, they sustain far fewer head impacts than athletes who play tackle football.

With the public’s concerns about brain injuries on the rise, many parents are opting for flag football instead of tackle for their kids.

Obscurity is a powerful barrier to emerging sports. But getting noticed may not be a problem for flag football.

The International Olympic Committee announced in October 2023 that flag football would be headed to the Summer Games in Los Angeles in 2028. It’s not clear yet if active NFL players can compete, but if they are eligible – and if the U.S. assembles a “Dream Team” like the Olympic men’s basketball team of 1992 that included superstars Michael Jordan, Larry Bird and Magic Johnson – flag football could get on the radar of millions of casual sports fans in 2028.

The Olympic version of flag football is fast-paced

Games are shorter than a typical game of tackle football. Five players compete on 50-yard fields with 10-yard end zones for two 20-minute halves. This format made its first big appearance in the 2022 World Games in Birmingham, Alabama, where the U.S. men won gold and the women took home silver.

The NFL cultivates the grassroots

Although it may come as a surprise, the NFL is embracing flag football and taking its growth seriously.

In 2021, the NFL and Nike committed US$5 million in equipment to support high school flag football teams across the nation. The NFL’s official flag football program operates more than 1,600 local leagues and receives sponsorships from top brands like Visa, Gatorade and Subway.

Most NFL teams are currently supporting the grassroots of flag football with summer camps, clinics and regional tournaments.

During last year’s Super Bowl, an estimated 115 million viewers watched a flag football TV commercial featuring Mexican quarterback Diana Flores bobbing and spinning to evade NFL players and celebrities as they attempted to take her flag.

On Feb. 4, 2024, the Pro Bowl – the NFL’s annual all-star game – sidelined tackle football for the second year in a row. In its place was a 7-on-7 flag football game that aired on ESPN and ABC and streamed on ESPN+.

Prior to that game, on Feb. 2-3, the league also hosted the International NFL Flag Championships as part of the Pro Bowl Games, featuring young athletes from 12 countries.

By the numbers

Flag football may be having a moment, but the question remains: Is the sport actually experiencing a meaningful surge in participation that could extend into the future?

According to figures collected annually by the National Federation of High Schools, 21,980 students played high school flag football in 2023. To put this number in context, however, tackle football attracted 47 times more students – roughly 1 million players – the same year. Track and field, basketball and soccer have roughly 1 million participants apiece.

Interest in flag football seems to be concentrated in a few regions, with roughly 80% of high school players living in just three states: Florida, Georgia and New York.

Though high school participation in flag football has increased steadily since 2007, almost all the growth comes from the girls’ side.

A nationwide sports participation survey finds that the number of casual players of flag football is up, but core participation is down. The study defines “casual players” as those who play fewer than 50 times per year, whereas “core players” participate 50 or more times each year.

The share of Americans who play casually increased by 41% between 2016 and 2022. But core participation declined by 13% during this period.

For sustainable growth, nontraditional sports need to generate excitement among both core and casual players. Top-down investments and marketing strategies may attract new players, but grassroots organizing keeps them coming back.

Take pickleball. In recent years, the sport has generated plenty of cultural clout, with high-profile athletes like LeBron James investing in the professional circuit, and celebrity pickleball players making headlines. There has also been tremendous growth in pickleball’s social and physical infrastructure. For these reasons, both casual and core participation in pickleball more than doubled between 2016 and 2022.

Red sport, blue sport

In the end, the future of flag football may hinge on the public debate over tackle football’s safety. Over the past decade, several studies have found a link between repeated head impacts and the risk for serious brain injuries, including chronic traumatic encephalopathy, or CTE.

Photo: Ty Swartz/Pixabay

Yet recent efforts to make tackle football safer for young athletes have been met with fierce resistance from families, fans and organizers. In many regions of the U.S., tackle football is deeply ingrained in the culture, leading to strong opposition to any changes.

New rules to protect NFL players have seeped into mainstream politics. For instance, in 2019, former President Donald Trump dubbed the NFL’s concussion protocol “soft” and said that safety measures were “ruining the game.”

Meanwhile, Democratic state lawmakers in New York, Illinois and California have introduced bills to ban tackle football for kids under 12, often citing flag football as a suitable alternative. None of these bills, however, have passed.

Some research shows that Democrats are more likely to trust concussion science than Republicans. Democrats also pay more attention to news about concussions than Republicans.

As beliefs about the dangers of tackle football become polarized, the perceived benefits of flag football will likely follow suit. As I showed in a recent study of sport popularity in 207 areas of the U.S., flag football is more popular in regions that tend to vote Democratic, with tackle football more popular in Republican areas.

So in addition to going after the resources needed for sustainable growth – investment, organization, visibility, legitimacy – flag football’s advocates will also need to navigate a nation divided by politics.


The Conversation

Josh Woods, Professor of Sociology, West Virginia University This article is republished from The Conversation under a Creative Commons license. Read the original article.

ADHD in adults, online quizzes may spread misconceptions and mis-self-diagnosis

by Matt Sheehan
OSF Healthcare

We see depression leads to difficulty with concentration

PEORIA - If you spend time on social media, chances are you’ve seen an ad asking, “Do you have ADHD?”

The ads lead to a self-diagnosing quiz and often provides viewers with misconceptions about attention deficit hyperactivity disorder (ADHD), before they ever see a medical provider.

That’s where Kyle Boerke, PsyD, director of Behavioral Health Outpatient Services for OSF HealthCare, hopes to provide clarity.

ADHD starts in childhood, not in adulthood

“Are adults being diagnosed with ADHD? Absolutely, yes. Is it that they are developing ADHD in adulthood, that’s a no. We know enough about the research, that in order to receive a diagnosis of ADHD, we have to have symptoms starting in childhood. Somewhere near 7 years of age,” Dr. Boerke says.

If you’re having symptoms as an adult that appear to be ADHD, such as lack of focus, inability to sit still, fidgeting, or excessive talking, but you didn’t have these symptoms as a child, Dr. Boerke says you may be experiencing something else.

“We see depression leads to difficulty with concentration,” Dr. Boerke says. “Something inside of them will ring true (if they have ADHD), like if they always struggled with paying attention to their teacher in elementary school.”

What to do about an ADHD diagnosis?

“The easy answer is, we need to seek treatment from a professional,” Dr. Boerke says. “If you have thoughts that you’ve had ADHD symptoms for a long time and you take one of those online quizzes, that’s fine, that can be a starting point.” But he stresses, “I wouldn’t take that quiz and all of a sudden say ‘I have ADHD.’ A great place to start is with your primary care physician.”

Dr. Boerke adds that there’s no official test for ADHD. It’s a whole set of symptoms that include how it’s impacting your daily functioning and for how long.

There are three types of ADHD

1: Predominantly Inattentive

“They’re not going to be jumping all over the place, moving from activity to activity,” Dr. Boerke says. “It’s just going to be some hard times focusing, concentrating or finishing a task because your mind gets switched over to a different task all of a sudden.”

2: Predominantly Impulsive/Hyperactive

“These are the kids that just can’t sit still. They’re up out of their seats in the classroom, and this is really where ADHD in children to adults’ changes,” Dr. Boerke explains. “As we age, we do a better job managing the motoric end of things. It’s not uncommon to see kids have a hard time sitting still, it’s more uncommon to see somebody in a business meeting get up and walk around the room.”

3: Combined Presentation

Dr. Boerke describes the third type this way: “You have inattention, plus you have hyperactivity and impulsivity,” Dr. Boerke says.

Do I need to take medicine if I have ADHD?

Dr. Boerke says medicine alone isn’t the answer.

“The analogy I’ll use is Bear Grylls from Man vs. Wild. He’s an adventurer on a TV show where he goes out into the wild and he has to survive for a number of days,” Dr. Boerke says. “I liken ADHD to being on a Bear Grylls survivor show. He can do it. ADHD management without medication is like Bear gets dropped in the middle of the Florida Everglades and he has to trudge through the swamps, battle the alligators, get past the snakes and manage to get out. Can he do it? Yes, he does. Is it easy? It sure isn’t.”

Dr. Boerke says ADHD medication is as if Bear Grylls was in the Florida Everglades and producers drop him a rescue boat.

“But the reality is, he still has to get himself into the airboat. He has to start it, steer it, and do the work. It’s just easier to do the work,” Dr. Boerke adds. “Medication is not the fix. It can help, but if you don’t change your lifestyle, put in some organizational tools and do the things necessary, we’re still not going to get better and you’re going to rely on the medication.”

If you’re an adult and think you have ADHD, Dr. Boerke says seeking medical attention by a professional is the best first step. Then, your medical provider will help map out a plan moving forward. This can include ADHD medication and working to keep a strict routine to help you manage any ADHD symptoms.


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